Meta Tech Provider

Turn every comment, DM, and story reply into a customer.

Zaprep is the social media automation platform that helps creators and brands respond instantly, capture leads, and grow — without lifting a finger. Live on Instagram and Facebook, expanding everywhere your audience is.

Free forever plan · No credit card · Set up in minutes

How it works

Three steps. Then it runs without you.

  1. 01

    They comment a keyword

    Someone drops PRICE under your reel. Zaprep is watching that post for the keywords you chose.

  2. 02

    Zaprep auto-DMs them instantly

    A personalized DM lands within seconds — their name, your link, sent from your own account.

    Official Meta API

  3. 03

    They take action — you grow

    They click, they follow, they buy. Every reply is tracked, so you can see what each post actually earned.

The same three steps power
Comment → DM · Story replies · Keyword triggers · Follow Gate · Lead capture · Claude MCP

Built with security & compliance in mind

  • Official Meta Graph API
  • Meta-verified Tech Provider
  • SSL / TLS encrypted
  • GDPR-ready
  • AES-256 token encryption
  • Your password never stored
  • We never sell your data
  • Cancel anytime

One platform, every channel

Built for social media automation — not just one app.

Coming soon
TikTokYouTube

We’re expanding Zaprep beyond Instagram and Facebook so you can automate every channel from a single dashboard. Talk to us about early access and we’ll let you know as each platform rolls out.

What Zaprep does

Automation that feels personal, at a scale you couldn't manage manually.

Comment → DM Automation

Someone comments on your Instagram or Facebook post? Instantly send them a personalized DM — boosting both engagement and the algorithm.

maya.creates LINK

Here’s your link 👇 zaprep.com/drop

Keyword Triggers

Set trigger words like "LINK" or "INFO". When a follower uses them in a comment or DM, the right automation fires instantly.

PRICELINKINFOGUIDE

Story Reply Automation

Turn passive Instagram story viewers into conversations. Auto-respond to story replies the moment they come in.

how much?? 👀

Follow Gate

Gate your Instagram offers to followers only. Non-followers get a nudge — then receive the full message the moment they follow.

maya@example.comSaved
sam@example.comSaved

Lead Collection

Run conversational lead-gen flows over DM. Collect names, emails, and phone numbers directly in the chat — no forms.

Unlocked on follow

Retrigger Cooldowns

Control re-engagement frequency — fire once ever, every N days, or unlimited. Prevent spam, maximize reach.

maya.creates
jordan.fit
sam.builds

Post-Specific Rules

Launch different automations on different posts. One post runs a giveaway flow, another pushes a product — all automated.

Unified Social Inbox

Every Instagram DM conversation from every connected account in one place. Reply manually or let automations handle the volume.

Team Collaboration

Invite teammates to your workspace. Everyone shares the same accounts, automations, and inbox — perfect for agencies and growing brands.

Claude MCP Integration

Connect Claude Desktop or claude.ai directly to your workspace. Create and manage automations by describing them in plain English.

Link in Bio

One shareable link for your bio — photo, socials, and every link you need, on a page you control.

Instant Media Kit

Turn your Instagram stats into a shareable one-pager for brands — engagement rate, audience breakdown, and your rate card, ready to send.

Story Reaction Automation

When someone reacts to your Instagram Story, Zaprep sends them a personalized DM and starts the conversation their emoji hinted at.

AI Automation Suggestions

Pick a post and Zaprep AI suggests the trigger keywords, comment reply and DM for it — or drafts automations for your recent posts in one pass.

Facebook Messenger auto reply & automation

Turn every Facebook comment into a Messenger conversation.

Zaprep auto-replies to comments on your Facebook posts, slides the conversation straight into Messenger, and delivers the link — before you'd have finished typing one reply by hand.

  • Comment replies

    Auto-reply publicly to every comment, or only the ones matching your keywords.

  • Comment → Messenger DM

    Turn a comment into a private Messenger conversation automatically.

  • Link delivery

    Drop the right link into the conversation the moment someone asks.

  • Messenger conversations

    Keep replying and answering FAQs long after the first message.

Explore Facebook Messenger automation →

Free plan · Connects directly to your Facebook Page · No code required

What customers say

What Zaprep users are saying.

Real notes from people already running Zaprep on their accounts.

“My experience with Zaprep so far has been excellent. As a first-time user, I found the platform very intuitive and not complex at all, which made getting started quite smooth.”

AliZaprep user

“My experience with Zaprep has been great — I'm particularly impressed by the 'Connect to Claude' button, it's a game changer. Keep up the good work!”

Keita KaramoZaprep user

“Zaprep is really the tech I was looking for!”

KanmanZaprep user

Every unanswered comment is a lead walking away.

Zaprep replies within seconds, around the clock. Start free — no card required.

Create your free account →

Why Zaprep

Built different, on purpose

Not all DM automation is created equal.

Swipe to compare →

Zaprep compared with generic Instagram DM automation tools
Comparison pointZaprepGeneric DM tools
APIOfficial Meta Graph APIVaries — some use unofficial methods
Platform rulesBuilt within Meta’s messaging rulesDepends on the tool
Follow GateBuilt-in, nativeOften missing or a paid add-on
AI integrationClaude MCP supportRarely offered
SetupNo-code, minutesVaries
PricingFree tier + paid from $5.99/moUsually $15–30/mo entry

Compliant. Native. Intelligent. That’s the whole pitch.

Start Free

No scraping. No shortcuts. Just the official API.

Zaprep is a Meta-verified Tech Provider, meaning every automation runs through Meta's official Graph API — never scraping or bot workarounds that put your account at risk. Your data is protected with SSL/TLS encryption and AES-256 token security, and our Privacy page lists every sub-processor and your GDPR rights.

Connecting your account uses secure OAuth — Zaprep never sees or stores your password.

Your automations, live

Watch it work — an example dashboard.

Every comment, DM, and story reply Zaprep handles — logged, scored, and grouped automatically.

Live activity

Across all connected accounts

Live
09:41Comment → DM
Replied to @maya.createsSent ✓
09:38Story reply
Answered a pricing questionSent ✓
09:35Keyword "GUIDE"
Captured a lead emailSaved ✓
09:30Follow Gate
Unlocked an offer for @jordan.fitSent ✓

This week's performance

Auto-calculated from every trigger fired

98%

Reply rate

71%

Follow-through

46%

Lead capture

Automation stacks

Grouped by trigger type

Comment → DM4 active
Story Replies2 active
Keyword Triggers6 active
Follow Gate1 active

Last 30 days

2,480

Replies sent (30d)

312

Leads captured

58

New followers

Claude MCP integration

Build automations in plain English.

With Zaprep's Claude MCP integration, just describe the automation you want — “DM anyone who comments ‘LINK’ with my product page” — and Zaprep builds it for you. No flowcharts, no setup wizards.

DM anyone who comments “LINK” with my product page

Automation created

Reply to every keyword comment, instantly.

Auto DMs, comment replies, story replies, and reactions — every touchpoint answered converts engagement into followers, emails, and revenue.

290,000+

Automated replies, 30 days to Oct 5, 2026

113,000+

People reached, 30 days to Oct 5, 2026

200+

Active accounts

Start growing today →

Transparent pricing

Start free. Scale when you're ready.

No hidden fees. Cancel any time.

Billed in USD, month to month

  • TTTikTok soon

Free

Trying Zaprep out

$0/mo

1,000

Active Contacts / monthi

Choose Instagram or Messenger — both are live today

Start Free
  • Unlimited automations
  • 1 social account
  • 1 team member
  • Link in bio
  • Tracking link
  • Basic inbox
  • REST API + MCP server
  • Not included: AI-powered replies
  • Not included: Follow Gate (Instagram) + email collection
  • Not included: Media kit
  • Not included: No Zaprep branding
  • TTTikTok soon

Solo

For solo creators with one account

$5.99/mo

5,000

Active Contacts / monthi

Choose Instagram or Messenger — both are live today

Get Solo
  • Unlimited automations
  • 1 social account
  • 1 team member
  • Follow Gate (Instagram) + email collection
  • AI replies — 50/monthBeta
  • Link in bio
  • Tracking link
  • Unified inbox
  • Media kit
  • No Zaprep branding
  • REST API + MCP server
  • Not included: Extra social accounts
  • Not included: Priority support
Most popular
  • TTTikTok soon

Growth

For growing businesses & small teams

$14.99/mo

15,000+

Active Contacts / monthi

$0.99 per extra 1,000 Active Contacts

Instagram + Messenger live · TikTok and YouTube coming soon

Get Growth
  • Unlimited automations
  • 5 social accounts
  • 2 team members
  • Follow Gate (Instagram) + email collection
  • AI replies — 200/monthBeta
  • Link in bio
  • Tracking link
  • Unified inbox
  • Priority support
  • No Zaprep branding
  • Media kit
  • REST API + MCP server
  • TTTikTok soon

Agency

For agencies & high-volume teams

Let's Talk

Custom

Active Contacts / monthi

Instagram + Messenger live · TikTok and YouTube coming soon

Contact Us
  • Unlimited automations
  • Unlimited social accounts
  • Multiple workspaces, up to 5 connected channels each
  • Custom team members
  • Follow Gate (Instagram) + email collection
  • Bulk AI replies (unlimited)Beta
  • Link in bio
  • Tracking link
  • Unified inbox
  • Advanced priority support
  • Media kit
  • No Zaprep branding
  • REST API + MCP server

No hidden fees

Cancel anytime.

Month to month

Change plan or cancel whenever you like.

Start free

The Free plan needs no credit card.

See full pricing details

Your next customer is already commenting. Don't miss them.

Set up your first Instagram or Facebook automation in under five minutes.

What is Zaprep?

Zaprep is a social media automation platform for Instagram Business and Creator accounts and Facebook Pages. It replies automatically to comments, direct messages, story replies and Messenger conversations through Meta’s official Graph API, with no scraping and no password sharing. When someone comments a keyword such as "LINK" on a post, Zaprep sends them a personalized DM within seconds. Automations can be scoped to one post, collect an email address mid-conversation, require a follow first (Instagram, paid plans) and limit how often the same person is messaged. Zaprep is built by Bytequest LLC (011BQ), a Meta-verified Tech Provider, and launched in July 2026. The Free plan is $0 for 1 account and 1,000 Active Contacts a month; Solo is $5.99/month for 5,000; Growth is $14.99/month for 5 accounts and 15,000+. In the 30 days to October 5, 2026, Zaprep sent 290,000+ automated replies to 113,000+ people across 200+ accounts.

FAQ

Common questions.

Can't find your answer?

Contact us

Instagram (Business and Creator accounts) and Facebook Pages are both fully supported today — comment-to-DM, keyword triggers, comment replies, and Messenger auto-replies. TikTok and YouTube: coming soon.

Yes. Connect any Facebook Page you manage — including Pages owned by a Business Portfolio — and Zaprep auto-replies to post comments and sends Messenger DMs to commenters based on your keywords. Instagram-only features like Follow Gate and story replies aren't available for Pages.

Yes. Zaprep uses official platform APIs and webhooks — no scraping, no bots. Your accounts stay within each platform's terms.

Yes — you need an Instagram Business or Creator account. Personal accounts aren't supported by Meta's Messaging API. Switching is free and takes a minute in the Instagram app.

Messages arrive from your account exactly like a regular DM. You can personalize them with the person’s first name or username.

We monitor platform changelogs and update immediately. If a breaking change occurs, affected users are notified right away.

Yes. Cancel from your billing settings at any time. Your plan stays active until the end of the paid period — no penalties.

Creator Collaboration Program

Want to grow with us, not just use our tool?

Join our creator community: make one honest video about Zaprep and your account gets the Solo plan free for 6 months. No scripts, no fake hype.

Apply to the Program

Join 5000+ creators already in